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Dubai’s Journify raises contemporary funds, doubles valuation, to develop first-party information advertising and marketing throughout area
Startups

Dubai’s Journify raises contemporary funds, doubles valuation, to develop first-party information advertising and marketing throughout area 


Dubai-headquartered advertising and marketing startup Journify has secured strategic funding from Shorooq Companions, Bunat Ventures, and Plug and Play, the corporate introduced immediately, because it doubles its valuation and stories 5x income development over the previous six months. The precise valuation and measurement of the spherical weren’t disclosed.

This spherical follows Journify’s $4 million funding raised in February 2025, led by Silicon Badia with participation from Saudi’s RZM Funding. The startup beforehand reported reaching $1 million in annual recurring income inside 9 months of launching in March 2024, with campaigns reaching over 30 million customers throughout the MENA area.

The platform, which helps manufacturers activate their first-party buyer information for promoting campaigns, is utilizing the contemporary capital to speed up growth throughout Saudi Arabia, the UAE, and the broader Gulf area whereas advancing its AI product roadmap.

Based in 2023 by Taoufik El Jamali, Omar AlShoubaki, and Amine Chouki, Journify operates an AI-powered information activation platform that permits manufacturers to leverage their buyer insights throughout main promoting platforms together with Meta, TikTok, Snapchat, Google, and X. The answer addresses rising challenges within the area’s digital promoting panorama, together with stricter privateness laws, the phasing out of third-party cookies, and rising calls for for measurable ROI.

The advertising and marketing platform claims to have demonstrated robust traction with regional manufacturers, delivering vital efficiency enhancements for shoppers.

In accordance with an announcement by the corporate, retail big Jarir achieved a 182% improve in Return on Advert Spend (ROAS) and a 51% lower in Value Per Buy utilizing Journify’s platform on Meta. Equally, Gulf furnishings retailer Baytonia noticed an 80% improve in ROAS and a 44% drop in acquisition prices when implementing the answer on TikTok.

“In immediately’s privacy-first panorama, manufacturers want options that ship development and profitability,” stated Taoufik El Jamali, Co-Founder and CEO of Journify. “We’re reimagining brand-customer relationships. Our aim is to allow companies of all sizes to leverage first-party information effectively.”

Journify plans to make use of the brand new funding to speed up growth of its AI roadmap, specializing in agentic AI methods for personalised buyer experiences at scale. The corporate can be increasing its engineering, product, and business groups whereas strengthening its presence throughout key GCC markets.

“The workforce’s readability of imaginative and prescient and execution has deeply impressed us,” stated Omer Zabit, Companion at Shorooq. “Journify addresses certainly one of digital promoting’s most crucial gaps immediately: the underutilization of first-party information. As laws evolve and types demand higher outcomes, this would be the infrastructure entrepreneurs depend on for the subsequent decade.”

The corporate is headquartered in each the UAE and US, with expertise hubs in Morocco and Jordan, positioning it to serve each regional and worldwide markets as demand for privacy-compliant advertising and marketing options continues to develop.

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